Segment Lead Nantes

Descriptif du poste

𝗪𝗵𝗮𝘁 𝘆𝗼𝘂 𝘄𝗲𝗿𝗲 𝗹𝗼𝗼𝗸𝗶𝗻𝗴 𝗳𝗼𝗿 𝘄𝗶𝘁𝗵𝗼𝘂𝘁 𝗱𝗮𝗿𝗶𝗻𝗴 𝘁𝗼 𝗮𝘀𝗸

💼 At least 8 years
💰 Between €69k and €80k gross fixed per year, depending on experience
📍 Nantes
🎓 Master’s degree in Business, Sales, Marketing or equivalent is required
🌍 Lucca is getting global! For this role, the required level of English is C1 (listening, reading and speaking)

𝗪𝗵𝗮𝘁 𝗮𝗯𝗼𝘂𝘁 𝘆𝗼𝘂𝗿 𝗳𝘂𝘁𝘂𝗿𝗲 𝘁𝗲𝗮𝗺?

You will join the Market Strategy team within Marketing, at the core of Lucca’s growth engine. The team builds and scales GTM strategies by segment, helping align Product, Sales, Marketing, Channel, and Customer Success around shared priorities.

𝗪𝗵𝗮𝘁 𝘄𝗶𝗹𝗹 𝘆𝗼𝘂 𝗯𝗲 𝗱𝗼𝗶𝗻𝗴?

At Lucca, our market is structured into distinct business segments, each corresponding to a specific type of customer. While our French Mid-market segment is our historical core market, it offers a lot of growth potential and efficiency gains to be unlocked.

As a Segment Lead, your mission is to reach market leadership within your segment.

To achieve this, you will:

• Build a deep understanding of your market, customers, and competition
• Define a clear strategic vision and winning position for your segment
• Drive data-informed prioritization and resource allocation

This is a highly strategic role requiring strong transversal influence. It sits at the intersection of Business and Product, combining strategic thinking with operational impact. You will work closely with Product, Sales, Marketing, and Customer Success teams, and collaborate with other segment leaders to build shared knowledge and scale best practices.

1️⃣ Market Intelligence - Act as the in-house strategic expert on your segment.

• Analyze customer needs, competitors, and market dynamics
• Build actionable market intelligence to support GTM teams
• Identify opportunities and risks

2️⃣ Segment Positioning - Define how we win in your segment.

• Define ICPs, buyer personas, and target market
• Translate product capabilities into differentiated value propositions and messaging
• Define pricing strategies and distribution channels

3️⃣ GTM Strategy Definition - Build a data-driven strategy to accelerate growth.

• Conduct data analysis and field investigations to identify growth drivers
• Deliver strategic recommendations to leadership (e.g., QBRs)
• Influence product roadmap through market insights

4️⃣ GTM Strategy Execution & Enablement - Ensure strategy turns into impact on the ground.

• Roll out GTM strategy and drive execution across teams
• Equip teams with effective assets (sales decks, battle cards, training)
• Monitor performance and refine GTM plays based on results

Profil recherché

What success looks like in this role

• A clear and differentiated segment strategy and positioning
• Measurable improvement in win rate, conversion, and sales efficiency
• Strong alignment across Product, Sales, Marketing, Channel, and Customer Success
• A structured and data-driven approach to GTM decision-making
• Increased segment growth and market leadership over time

You might be a great fit if you:

• Have 8+ years of experience in Product Marketing, GTM, or Consulting leadership roles
• Demonstrate a strong ability to influence cross-functionally, with proven experience working with senior stakeholders
• Are comfortable manipulating and analyzing data to build a 360° view of your market and business
• Combine strong business acumen with the ability to go deep into product topics
• Are able to articulate clear strategies and storytelling in spite of complexity / uncertainty
• Are customer-obsessed and driven by insights to inform decisions
• Are hands-on and close to the field, willing to engage directly with customers, sales teams, and day-to-day execution
• Are comfortable operating in fast-scaling, high-growth environments
• Knowledge of HCM market is a plus

Recruitment at Lucca: how it works

• Step 1 : Phone interview with Capucine in charge of recruitment (30 min)
• Step 2 : Interview with Thuy-Mi, your future manager (60 min)
• Step 3 : Practical business case (asynchronous)
• Step 4 : Skills assessment and meeting with your future stakeholders (45 min)
• Step 5 : Final Talk – presentation on a subject of your choice in front of a panel of Luccasians (45 min)

Descriptif de l'entreprise

Lucca est un éditeur de logiciels RH européen en pleine expansion à travers l'Europe.

Notre mission est simple : nous concevons des solutions intuitives qui automatisent les processus RH et administratifs, aidant ainsi des milliers d'entreprises à gagner du temps pour se concentrer sur l'essentiel : leurs collaborateurs et leur business.

Nous sommes plus de 800 experts basés en Allemagne, en France, en Espagne et en Suisse, au service de 8 700 clients dans plus de 140 pays. Avec une croissance annuelle moyenne de 40 %, nous développons notre empreinte internationale tout en nous appuyant sur des bases solides.

Chez Lucca, nous valorisons la transparence, l'autonomie, l'exigence et une culture de travail professionnelle qui permet à chacun de donner le meilleur de soi-même.

Nous investissons également dans le développement des équipes et la vie collective : séminaires d'entreprise réguliers, activités de team-building, programmes d'onboarding et événements qui renforcent la collaboration et l'engagement.


𝗩𝗼𝘂𝘀 𝗲̂𝘁𝗲𝘀 𝗲𝗻𝗰𝗼𝗿𝗲 𝗹𝗮̀ ? 𝗖’𝗲𝘀𝘁 𝘀𝘂̂𝗿𝗲𝗺𝗲𝗻𝘁 𝗽𝗮𝗿𝗰𝗲 𝗾𝘂𝗲 𝗰𝗲 𝗽𝗼𝘀𝘁𝗲 𝘃𝗼𝘂𝘀 𝗶𝗻𝘁𝗿𝗶𝗴𝘂𝗲 !
Et si on écrivait la suite ensemble ? Chez Lucca, on est fiers d’avoir décroché la 2ᵉ place au classement HappyIndex®AtWork France 2024 (catégorie 500–999 collaborateurs).
👉 Regardez nos dernières actus sur notre page LinkedIn.
👉 On attend votre candidature avec impatience !


𝘕𝘰𝘴 𝘰𝘧𝘧𝘳𝘦𝘴 𝘴𝘰𝘯𝘵 𝘰𝘶𝘷𝘦𝘳𝘵𝘦𝘴 𝘢𝘶𝘹 𝘴𝘢𝘭𝘢𝘳𝘪𝘦́(𝘦)𝘴 𝘳𝘦𝘤𝘰𝘯𝘯𝘶(𝘦)𝘴 𝘵𝘳𝘢𝘷𝘢𝘪𝘭𝘭𝘦𝘶𝘳𝘴 𝘦𝘵 𝘵𝘳𝘢𝘷𝘢𝘪𝘭𝘭𝘦𝘶𝘴𝘦𝘴 𝘩𝘢𝘯𝘥𝘪𝘤𝘢𝘱𝘦́(𝘦)𝘴 (𝘙𝘘𝘛𝘏).

Le 21/05/2026